Long Ol Type

I noticed something recently- maybe it's been around maybe it's always been around but more type these days has been brought to my attention that is kind long. Example: Wait and see

This excellent show catalogue/teaser/book/I'm not sure from Lincoln School of Art and Design Graphic Designers- (website's not the same really but hunt down the designers and check out their sites too- good stuff)- seriously ace work in here- it's less like a catalogue more a picture essay about anticipation- come round to my house and I'll show you. Really very good.

Field DayThis flyer for Field Day held in Victoria Park- simple and really striking.

CUBand this really nice magazine from Queen Mary's in Mile End. Uses some very nice clean type over image (which i'm also preparing a post on at some point) It is pretty nicely done all over but the cover is a real beaut if you ask me. It's also worth pointing out that all of these examples are printed on uncoated stock with no varnish or owt.

I guess 'long' type isn't a very good description I suppose condensed or something better describes it- but it seems to be about a lot and I really like it, quite understate, simple and often letting the context or other content help it out. There's this really tasty font just released from Hoefler & Frere-Jones, it's called Tungsten:Tungsten

Sam Winston

It's Nice That Talk #16 – Sam Winston from It's Nice That on Vimeo.

A really insightful and relevant talk from Sam Winston and I'm going to pull out this really good quote from the video which for me is one of the best descriptions of process- somehting which sadly seems lacking a little in the industry- particularly a practical process of experimentation:

why would you do that? - intuition - nurture - Firstly I don't know what I'm doing, but I know I'm working something out, both personally and in my practice. Secondly, I'm nurturing something because by the time I've finished it I've got a real sense of value, I've understood what I'm doing, and I know where I'm going in the future. And I don't think that's about cognition, that isn't about thinking, it's about owning the experience through craft.